Welcome to the Cool City Car Show & Cruze!
The Cool City Car Show & Cruze is an annual two day car show and cruise event in Bay City, Michigan, benefiting the American Cancer Society. To date, we have donated over $300,000 to the American Cancer Society.
The event starts with car cruise through the streets of Bay City, ending with a street party in the Midland Street Business District. The car show in downtown Bay City starts the following morning and has competitions throughout the day, and ends with an awards ceremony in the afternoon. For a complete schedule of events, as well as Cruze map with turn-by-turn directions,please visit our Event Information page.
Please note that the registration location for the Saturday July, 10 2021 Car Show has changed. Registration for all vehicles with begin at 8:00 am at the Pere Marquette Depot at 1000 Adams Street. Please enter at N. Madison Avenue and 4th Street.
Registration for the Cruze remains unchanged and will be at the old Hampton Mall at 1415 W. Center Rd.